About Me

Greetings, I’m Brian — a seasoned marketing professional with over 20 years of experience in B2B and B2C marketing, as well as freelance web and graphic design. I specialize in leading projects from concept to completion, blending creative strategy with technical execution to deliver results that resonate.

I’m a problem-solver at heart, with a strong background in both design and digital tools. Whether working independently or collaboratively, I stay organized, resourceful, and composed under pressure.

By day, I lead marketing initiatives that drive engagement and growth. By night, I keep my creative edge sharp through freelance design work. Outside of work, I’m a husband, father, and avid outdoorsman who enjoys backpacking, shooting sports and golf.

My Process

Discover

I begin any project by defining the exact goals of the project or business. The discover phase clearly states the problem and contains all of the information needed. Understanding the business properly allows me to develop a unique solution for your business, product, or service.

Plan

The plan stage creates detailed project requirements and specifications for the entire scope of the project. During this process, I decipher your requirements and create clear project goals and the needs to meet them. These defined goals produce detailed site-maps and wireframes made ready for creative input and response.

Create

A set of creative approaches are pitched to you the client and based upon your feedback, a comprehensive design direction is chosen. Once chosen, I begin the design execution as we work together on collecting the necessary copy and image elements need to complete the chosen design.

Grow

I am committed to the on-going success of all websites I create, as your relationship with me as a client, does not end at the completion of the project. I will continue to monitor my projects for updates, errors, performance, and visitor statistics.

My experience

Years

Sr. Marketing & Digital Manager
at a small media company in Cleveland, OH

Years

Director of Marketing & Communications
at a regional non-profit in Wooster, OH

Years

Marketing Director

at a large media company in Cleveland, OH

Years

Marketing & Communications Manager
at a large law firm in Cleveland, OH

Years

Marketing Specialist
3 years at a financial company in Westlake, OH

Years

Marketing Coordinator
2 years at a government healthcare agency in Cleveland, OH

My eDUCATION

Master of Business Administration
Indiana Wesleyan University

Bachelor of Science, Communications
Specialization in Graphic Design
Liberty University

Skills

Copywriting, Editing, Strategic Planning, Marketing Planning, Client Survey Administration, Best Practices in B2C and B2C Marketing, Branding & Identity Creation, Email Marketing, Direct Mail, HTML, CSS, Responsive Design, Mobile Web Design, UI/UX Design, Web 2.0 standards compliant design, JS, JQuery, AJAX, Installing & Configuring Content Management Systems (CMS), WordPress, Elementor, Search Engine Optimization, Website Analytics, Google AdWords, Facebook Ads, Spotify Ads, Adobe Creative Cloud, Print & Web Graphic Design, Illustration, Digital Photography, Video Direction/ Production, Sound/Video Editing, Salesforce & CRM systems, utilizing ChatGPT, Perplexity, and other AI tools to generate content for various mediums.

Awards

TOCA Awards 2023 - First Place, Media Kit Design — Landscape Management Media Kit
LMA Your Honor Awards 2012 - First Place - Marketing On A Shoestring
LMA Your Honor Awards 2012 - First Place - Recruiting
AIGA Cleveland Design Competition Award 2011 - WWR Moving Announcement
AIGA Cleveland Design Competition Award 2011 - WWR Litigation & Defense Collateral
LMA Your Honor Awards 2010 - Second Place - Marketing On A Shoestring
PSRA Pittsburgh Renaissance Awards 2009 - Award of Merit - Category: Tactics
AAF Cleveland Addy Awards 2008 - Bronze Award - Non-Traditional Advertising